LOOKPORT / insight
The show is one part of the journey
How Lookport connects Ticketing, Live Technologies and Audience Growth around the audience experience.
Three connected disciplines
Lookport brings ticketing, creative live technology and audience growth into the same conversation. These disciplines meet wherever an audience discovers an event, decides to attend and takes part in the experience.
Begin with the audience journey
A physical show may also reach fans through a live stream. An immersive installation may need a different form of audience participation. Starting with the experience helps define the right production and ticketing requirements.
Keep each service explicit
Ticketing manages the sale of access. Live Technologies brings broadcast, XR and immersive production expertise. Audience Growth connects campaigns with listeners and ticket buyers. A project can use one discipline or bring several together, with an agreed scope.