LOOKPORT / comparison
Lookport vs DICE
Lookport vs DICE: partner agreements, payments, event data and the promoter workflow behind a live show or short tour.
Which approach fits your event?
DICE is worth evaluating when an event-discovery partnership is part of your sales strategy. Lookport offers a published 6% platform model and a branded organiser journey, with direct Stripe payments, demand guidance and production services to discuss together.
What to test before you decide
Ask for a written agreement covering fees, settlement, ticket allocations, data access and any exclusivity. Demonstrate the exact seating and VIP experience you need rather than assuming a music-focused platform has only standing tickets.
Where Lookport earns its place
Build a branded sales journey, connect campaign signals to ticket sales, and use AI guidance to decide where to focus next. Combine general admission or allocated seats with flexible pricing, wallet tickets and event alerts. Add meet-and-greet access or an online broadcast when they fit the show. The value is in how these pieces support the promoter's decisions.
How we compared
Lookport publishes this comparison. It is a source-led buying guide, not a hands-on certification or an independent ranking. Official pages were checked on 18 October 2026. Rates differ by country, tax treatment, plan and agreement. Questions indicate a requirement to verify, not an absent competitor feature. AI skills/MCP and Shopify connections are coming soon; production services and fulfilment need an agreed scope.
Compare the details
Official sources checked: . Confirm current terms for your market.
| Topic | Lookport | DICE |
|---|---|---|
| Fees | 6% platform commission on ticket sales, plus Stripe processing. Compare the full buyer price and organiser proceeds.Explore this capability | UK standard terms refer to commercial terms in a term sheet. There is no single universal DICE percentage in this comparison. Official source |
| Payments and cash flow | Payments through your connected Stripe account. Bank payout timing depends on Stripe, your account and market.Explore this capability | Collection, deductions and vendor payment arrangements are governed by the agreement; confirm the applicable settlement schedule. Official source |
| Admission and inventory | General admission, allocated seats, reserved sections and separate ticket capacities for different offers.Explore this capability | UK terms explicitly contemplate reserved-seat details. Ask which seating and allocation workflows apply to your account. Official source |
| Pricing control | Fixed prices, timed releases, open-price tickets, donations and demand-led adjustments with AI guidance. Your team controls the decision.Explore this capability | The partner agreement governs face value and waiting-list pricing. This is not evidence of promoter-controlled AI dynamic pricing or pay-what-you-want tickets. Official source |
| Brand and marketing | Custom domains, Meta Pixel and hosted Conversions API, Google Tag, Analytics, Ads, UTM attribution and custom advertising pixels.Explore this capability | Review the agreement's customer-data and vendor-marketing terms alongside your own tracking requirements. Official source |
| Insights and AI | AI demand forecasts, sales trends and marketing recommendations, alongside tour-level event management. Forecasts support judgement; they do not guarantee sales.Explore this capability | Its partner API exposes ticket-holder, segmentation and financial data for analysis and business intelligence. Official source |
| AI assistant connections | Lookport skills and MCP integrations for compatible assistants are coming soon. Do not base a current launch on roadmap functionality.Explore this capability | A first-party MCP/skills connection for organiser actions was not verified in the reviewed sources. API access, third-party automation and consumer discovery integrations are different capabilities. Official source |
| Merchandise | Sell merchandise and event extras alongside tickets. Agree stock, collection and fulfilment. Connecting an existing Shopify store is coming soon.Explore this capability | MIO guidelines permit merchandise related to the event. Confirm product variants, stock and fulfilment workflow separately. Official source |
| Meet-and-greet access | Dedicated slots, limited capacity and a separate access check for artist experiences. State whether main-event admission is included.Explore this capability | A dedicated timed artist-access workflow was not verified. Request a demonstration of session capacity and separate admission, not only a VIP ticket label. Official source |
| Ticketed broadcasts | Sell separate online access alongside physical tickets. Discuss production and streaming delivery with Lookport; service scope and costs are separate.Explore this capability | UK terms contemplate streamed events using a third-party platform. Confirm the current delivery arrangement; ticketing terms do not include production by default. Official source |
| Mobile wallet tickets | Mobile wallet tickets keep event details and the admission code together. Confirm supported devices for your audience.Explore this capability | The official access guide describes tickets held in the DICE app. Apple/Google Wallet support was not established by that guide. Official source |
| WhatsApp and Telegram sales alerts | Receive sales and event updates online, in WhatsApp and in Telegram, without keeping the dashboard open.Explore this capability | MIO Connect is described as operational messaging to attendees. Native WhatsApp/Telegram sales alerts for organisers were not verified. Official source |
| Budget and profit planning | Enter event costs, model budgets before launch and review P&L alongside ticket sales in Lookport Ticketing. The free Show & Tour Budget Calculator lets you explore break-even scenarios before getting started.Explore this capability | The partner API supports financial analysis in external BI systems. An integrated production-expense or tour P&L planner was not verified. Official source |
| Event-day workflow | Mobile wallet tickets, admission scanning and WhatsApp or Telegram sales alerts. Confirm devices, connectivity and event-day support before launch.Explore this capability | Ask for the buyer, transfer, waiting-list and admission journey to be demonstrated for your show. Official source |